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Winter Food
Styling Workshop

San Francisco, January 2019

A food styling intensive dedicated to teaching the art of food styling for photography
to both budding and experienced food bloggers and aspiring stylists.  

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the dates:

Online // January 12th, 2019 
Demo day // January 19th, 2019
In-studio // January 20th, 2019

The location:

San Francisco, California.


WHAT'S INCLUDED: 

  • A live, digital conference covering the foundations of food styling from a-z.

  • A jam-packed in-studio day of hands-on cooking, food styling, and shooting. Includes breakfast and lunch.

  • An optional add-on demo day where you’ll observe and take part in live food styling demonstrations.

** PLUS: Exclusive Bonuses **

  • A core food styling kit comprised of must-have tools.

  • Ongoing opportunities to continue your food styling education with fresh styling content and instruction.

IN DETAIL: 

One week prior to our shoot we’ll have a digital pre-production call. Lighting, angle, prop styling, composition, plating techniques, cooking methods and more will be discussed using practical examples all from the food stylist’s perspective in order to lay a solid foundation for an immersive in-studio styling day. 

Once in studio you’ll cook and style your way through recipes and food styling stations designed to give you hands-on experience with various food styling techniques.  You’ll then take your styling creations to a professional set where you’ll see your work translated through the lens. 

ADD ON:

The optional add-on demo day gives you an additional day in studio with the opportunity to observe instructional styling demonstrations and learn a wide variety of food styling techniques up close and in an intimate setting. Even more foundation for your in-studio day.

 

Select topics covered throughout the workshop include:

Styling your edible brand

Food styling as story telling.  Learn how to use food to create your unique edible aesthetic, develop a signature photo and food style, and deliver a consistent brand experience for your readers.

Tools of the trade

Use your core food styling kit as well as other unique food styling tools to bring life and longevity under the lens to your food.

The food styling approach

Five food styling questions to filter every food photo you take through plus techniques for styling everything from cheese pulls to ice cream. 

The perfect pair:  food + props

Learn how to select and compose props to compliment your food and elevate your story then build on that with practical advice on how to create a signature prop collection.  Even with space and $$ constraints.

Food styling fundamentals

Learn to select the right recipes for food photography (or how to write your own), how to shop and source ingredients, how to style your food for different lighting set ups and camera angles, principles of plate composition, plus tons of practical direction on cooking for the camera.

Food styling for social media

Tips and tricks for styling and editing food photos for social media.

Hands-on food styling

Cook and style your way through a thoughtful selection of recipes from beginning to end with real time, hands-on guidance.  Style and compose final plated dishes, process shots, and still life photos to give you exposure to different styling techniques. 


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Hi!

My name is Abby.  I'm a professional food stylist in San Francisco and I've poured my heart, soul, and 8 years of experience into every detail of this new food styling intensive.  With what I do, I want to help you do your thing better too.  

Our studio location is GORGEOUS and the workshop is hands-on and overflowing with the most relevant content to enhance your skills as a food photographer/blogger/stylist.

Ten percent goes to support Crisis Aid, an international nonprofit dedicated to providing safe homes and life changing education to victims of the sex trafficking industry in East Africa.    

I hope you'll join me.  

 

 

FAQs

How much is the registration fee?

In-studio only: $995.00
In-studio + demo day: $1450.00
Both registration options include the digital conference.

Who is this food styling workshop for?

Food bloggers, photographers, and aspiring food stylists looking to hone their food styling skills.  Styling and photography go hand in hand but please note this is not a photography course.

I'm booked up the day of the webinar.  Should I still sign up?

Absolutely. The pre-production webinar call will be recorded and available for review prior to our studio days.

Can I pay the registration fee in installments?

Yes.  Send an email to inquire@abbystolfo.com for this option.

What is the refund policy?

Because this workshop is live, the registration fee is nonrefundable.  Your registration can, however, be transferred.  

What if I can’t make this one?

Sign up to get notified of the next one via the subscribe box below.  Live workshops will be hosted with the seasons. 

What if I’m coming from out of town?

Amazing.  Please note that transportation and lodging are not included in the price of the workshop.  For questions on travel please email me.

Will I actually get hands-on help?

Yes. Registration is extremely limited for the very purpose of making sure that each stylist registered has the space to work, ask questions, and get feedback.

Still have questions?

Send an email at inquire (at) abbystolfo.com


winter 2019

the fall 2018 food styling workshop sold out. and it was a blast.

registration for the january 2019 workshop is now open.